Fifth Third Bank
RETAIL DESIGN
Design Firm: BHDP Architecture

Fifth Third Bank branches feel approachable and relaxed while celebrating community. The graphics strategy was designed as a flexible toolkit, which adapts to any branch footprint. Enhancing the brand presence within the branches was a vital part of this refresh. Retail guidelines were developed for ease of rollout. Premier locations receive unique features to enhance visibility of the branch.

CONCEPT MOOD BOARD

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FLOOR PLAN

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TOOL KIT

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